29 September 2014
Introducing this year's guest speaker...
James Woudhuysen, Professor of Forecasting and Innovation at De Montfort University will be speaking at this year's UKOUG JD Edwards Conference & Exhibition.
Who is James?
James identified the user interface as the key issue in IT design back in 1981. He warned about a dotcom bust in 1999. He supported 3G mobile technology in the face of massive doubts in 2002, and he put the case for mass production methods for housing in 2004. The only things he will not forecast are the weather, the stock market and your own personal destiny.
Originally head of research at the design practice Fitch, James went on to lead IT consulting at The Henley Centre for Forecasting and to manage worldwide market intelligence for Philips consumer electronics. He broadcasts about the future of work and the environment, and sits on the editorial board of the Journal of Consumer Behaviour.
On the conference platform, James shows how future trends can inform decisions on strategy, research and development, innovation, marketing and design. With specialist international knowledge across IT, energy, the home and FMCG, his themes extend from product development and regulation to the need for organisations to learn to take risks.
He frequently challenges faddish, politically correct theories - contrasting the creative potential we all have with the deadening effect of conventional wisdom. And he offers a witty but deadly serious alternative to myths about almost everything.
Catch James presentation at 13:15 on Wednesday 12th November at JDE14. Register your place here.
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